Cross sector disruption often creates pathways for businesses to grow and adapt according to market needs. Wilson, the founder of fintech PolicyStreet expresses, that as a business, you are often trying to crack into a market that is rather under-served, which his business tackles by offering health and COVID-19 insurance to food and e-hailing riders, which he identified as a market gap. Syauqi, the CEO of Edelweiss Hospital shared his view, that if businesses rely solely on external factors to drive developments, progress would be slow. By detecting which area of the value chain can be improved, we can then work to close that gap in order to stay ahead of the market. Professor Angela from Sunway Education Group, as a professional from the education industry, mentioned the side effects of a market disruption, which occurred during the height of the COVID-19 pandemic, which forced many into adopting technology for the better. She also shared that for an institution like a large bank, infrastructure enhancements, employee upskilling, support from stakeholders to realise the vision are all paramount to becoming market disruptors. The big takeaway; market disruption can only be meaningful if you can solve pain points of the target market and do it well.